IPG Media Lab

IPG Lab Poll: Virtual Reality Interest

Virtual reality is becoming real with the addition of Facebook-owned Oculus Rift and Sony’s Project Morpheus which leads one to wonder what other use cases we might see beyond gaming. Could this change the face of media experiences, shopping and travel? The Lab surveyed 300 people, asking them to indicate which, if any, of the following Virtual Reality applications they would like to try. The results may surprise you.

 

 

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