Boxee, Roku get infusion of cash

Boxee, Roku get more cash--but why? (Boxee)Over the top digital media browsers (or set top boxes) are on fire with two players receiving major investments in the last two  weeks.  Boxee, a software based digital media browser has just closed a round of financing  for 6 million and Roku, a broadband set top box solutions has just secured $8.4 million in new venture capital financing from Menlo Ventures.

Boxee’s software enables users to engage with content stored on their PC and can be used on any type of monitor connected to that PC, paving the way for another living room on demand solution.  Boxee strives to improve the consumer’s content experience by enabling a number of social features to allow sharing of content and suggestions in a very robust manner.  The bulk of the investment comes from General Catalyst Partners who will also have a board seat.  Boxee hopes that the  GC relationship will “strengthen [their] relationships with big media and cable companies.”  Boxee learned the hard way with an early battle with Hulu who blocked use of their portal on the Boxee platform.   But Boxee already has steep competition from other browser based solutions as well as hardware solutions. Continue reading “Boxee, Roku get infusion of cash”

Horton hears a Hulu

(iStock)Last week the NY times reported on the insanely divergent number of Hulu users reported by Nielsen and comScore, both reputable measurement firms.  Nielsen reported 8.9 million visitors to Hulu in March while comScore counted 42 million. Nielsen also shows Hulu losing audience in April while still managing to add video views, also known as streams.

So who is really watching Hulu? And why isn’t Hulu countering with its own measurement numbers; assuming they manage their servers, couldn’t they tell the world who is hitting those streams? Continue reading “Horton hears a Hulu”

CES 2009: The future of video

CES and the Future of Video (iStock/CES)Ubiquitous video to the consumer was the topic of discussion in a Digital Hollywood panel I attended at CES.  Rather than focusing on the publishers and media buyers, this panel was manned by those creating and running the infrastructure that allows consumers and marketers to create, optimize, distribute, measure and monetize video.

The group keyed in on IPTV, cable TV and broadband video channels and shared a variety of opinions and insight that will give a sense of the current and future business of internet connected video. Continue reading “CES 2009: The future of video”