Beginning June 20, Instagram will be launching video service, allowing users create and share 5-10 second videos. The announcement comes on the heels of recent news that Vine has surpassed Instagram for Twitter sharing. While Vine has taken off, Facebook’s Instagram does have the advantage of their existing 100 million user base who will not have to install a new app to begin creating videos. Twitter and Facebook have not played nice with integration of their subsidiaries so do not expect inline views of these videos on Twitter.
