Samsung Teams Up With Jay-Z For Album Release

Jay-Z announced the July 4th release of a new album “Magna Carta Holy Grail” via a Samsung commercial that aired Sunday during the NBA finals.  The album will be free for a million Galaxy users, who can access the album 72 hours before its official release by downloading the Magna Carta app.  Samsung reportedly bought a million copies of the record at $5 a piece, meaning the album is already platinum.  In a music industry that’s seen album sales cut in half in the last decade, letting brands pick up the tab as a gift to consumers makes perfect sense and could be a model we’ll start seeing more often.