Read more on: Estimote Team Blog
Estimote just announced a new array of software that includes developer SDKs, APIs, and other tools to help developers and retailers alike deploy and manage beacons at scale. IPG Media Lab signed on as one of the marquee launch partners (and so far, is the only media company on board) because we are very excited about the innovative approach that Estimote takes with its open APIs, which allow beacon data to be integrated into existing enterprise software systems. We’re particularly excited to see this amazing new platform start gaining grounds in the hyperlocal market.
