When the Kindle first came out, there were many of us that wondered if yet another device would capture the public’s eye in a year or so full of “gadgets.”  In our 2009 Digital Trends, we’ve talked about the the fact that many consumers are clamoring for simplicity and the devices that are really winning, have one basic feature to highlight. Certainly the iPhone and the host of applications it’s opened the door for challenge that theory, but you could argue that the iPhone’s most popular feature and function is as a “application house.”
More obvious is the success of the Flip camera and surprise, surprise, the Amazon Kindle. Continue reading “Kindle illuminates Amazon”
