Hello and Welcome to this blog from the Interpublic Emerging Media Lab. Our hope is that this becomes a great discussion area for what’s happening at the intersection of media consumption, consumer behavior, emerging media and how marketers should think about all of this. We hope to open the covers on what we are thinking about, create some provocative dialogue and global discussion. Let us know what you like, hate, want to see, etc. FYI I am the Executive Director of the Lab and will be posting here as often as I can.Â