Facebook Releases Larger Link Images

For the past year, brands have resorted to advertising on Facebook with default, thumbnail sized images that weren’t exactly ideal for driving clicks, responses, or conversations. But today, the social network debuts larger images for link shares on desktop as well as mobile ads. The idea is that larger images will help to drive conversions from simply glancing at an ad to actually clicking on it, reading it, and interacting with it. When posted, it becomes a giant link that will point users to a respective website. It fits with Facebook’s June announcement that it was going to cater to marketers even more in the near future, and laid out a new ad format that effects page post link ads, page like ads, offer ads, and more.