Google Will Unveil Connected Car Competitor This Month

The connected car is seen by many as one of the next biggest media frontiers; as cars catch up to smartphones and other connected technology, technologists will come up with innovative ways of integrating new experiences into the platform. Apple has already announced CarPlay, its attempt to craft an integrated experience, but Google announced its Open Automotive Alliance to develop a competitive model for connecting cars within the industry – and big names like Honda, Audi, and Hyundai have signed on. It’s very possible that by the end of the week we’ll have the two leading connected car systems that, going forward, will inform how we think about technology in the automotive industry.