Samsung Gear VR Jumps Into Consumer Market

Read original story on: TechCrunch

Right on the heels of Oculus VR’s big announcement for a consumer-facing release last Wednesday, Samsung made its Gear VR Innovator Edition for Galaxy S6 available for sale for just $200. It is worth noting that this Innovation Edition is not a standalone consumer-ready headset, as it requires a Galaxy S6 or S6 Edge in order to work. Samsung has yet to announce the specific launch date for its official Gear VR; nevertheless, this move shows the Korean company’s determination to acquire the early adaptors in the VR market.

We here at the Lab are always looking out for new developments in the VR space, and currently we have two VR headsets—an Oculus Rift and a Samsung Gear VR—ready for demo in the Lab. Virtual reality is something that has to be experienced to be understood. So come by the Lab and get a VR demo to see just how engaging it can be, and understand why consumers would be excited by this technology.