YouTube Launches Paid Subscription Channels

YouTube has made their entry into the paid space, launching 50 paid subscription channels offering premium content. We will be monitoring the pilot program to see if users are willing to pay for yet another subscription amidst competition from Netflix, Hulu and countless others. YouTube promises to open their paid model to qualified partners in a self-service feature as well. Our guess is that these channels will tap into niche audiences without generating significant reach.