With the rise of Over-the-Top providers, cutting the cord has never been easier according to a new study from Miner & Co Studio. The report states that 13% of 18-34 year olds (8.6 million) who already have broadband service are committed to a broadband-only existence with Pay TV and broadband crossovers moving away from the cable model. The key driver appears to be consumer demand for VOD and live streaming TV everywhere. Also interesting is the lack of desire for offline content, saving shows to watch during periods without connectivity.
Tag: cord cutting
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