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At its first ever “Soundfront”, iHeartMedia pitched a dozen original podcast programs to radio ad buyers, citing the recent breakout hit podcast “Serial” as evidence of the format’s rising prominence. The 12 podcasts will run on iHeartRadio’s app, iHeartMedia websites and possibly some of the media giant’s radio stations, and some will be hosted by celebrities, such as Jared Leto and Jaime Pressly.
The radio behemoth is also teaming up with Snapchat to push a social marketing campaign on the latter’s platform as an effort to reach the younger audiences, who typically choose music streaming over radio, but also make up the mainstay of podcast audiences.
We live in a digital world, so it makes sense that our pets would have some cool gadgets of their own. And, for the holidays, new media solutions for pets make good gifts for the pet lovers in your life. From pet social networks and dating sites, to digital camera collars, pet mobile phones and GPS systems, the pet-tech field keeps bringing pets and their owners new toys to play with. Here are some cool, albeit strange, digital innovations for pets:
